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Henkel Technologies shines at the Düsseldorf, Brazil exhibition, jointly exploring new cooperation b

Posted by： Hangao Time：10/30/2025 11:38:24 AM

When the industrial vitality of South America met the technological expertise accumulated in the field of welded pipe equipment, a professional event focusing on the wire, cable, and pipe industry was successfully held in Brazil. Recently, Guangdong Henkel Technology Co., Ltd. showcased its welded pipe equipment solutions tailored to regional needs and its localized service plans at Wire SA, the Brazilian international wire and cable exhibition organized by Messe Düsseldorf. The company exchanged technical experience and connected with market demands with global industry peers, fully demonstrating its practical experience in the welded pipe equipment field and its commitment to the Latin American market.

As a highly influential professional exhibition for the wire, cable, and related supporting industries in Latin America, this year's Wire SA in Düsseldorf, Brazil, brought together numerous exhibitors and industry visitors, covering core areas such as wire and cable production, pipe manufacturing, and wire processing. It serves as an important platform for understanding regional industry needs and building bridges for business cooperation. Currently, Brazil is promoting the upgrading of its equipment manufacturing industry and infrastructure construction, with a continuous increase in demand for high-quality welded pipe equipment in areas such as pipeline engineering and power transmission. This has created favorable conditions for Guangdong Henkel Technology Co., Ltd. to showcase its equipment and connect with potential partners.

During the exhibition, Guangdong Henkel Technology Co., Ltd. showcased three main categories of core welded pipe equipment, attracting attention for their practical design and stable performance. Addressing the pipe production needs of the wire and cable industry, the company exhibited its independently developed precision welded pipe forming equipment. Its integrated design simplifies the production process, and coupled with a precise transmission control system, it effectively improves the consistency of pipe production, meeting the regional customers' demand for efficient production. For the pipeline manufacturing sector, the company presented a complete welding equipment system adapted for large-diameter pipe production. This system features optimized heat dissipation structures tailored to Brazil's tropical climate, and refined welding process design enhances the stability of weld quality. Regarding production management, the company demonstrated its welded pipe production process control solution, sharing its end-to-end quality control approach from raw material processing to finished product inspection, responding to the regional manufacturing industry's demand for standardized production upgrades.

This exhibition provided Guangdong Henkel Technology Co., Ltd. with an important opportunity to gain a deeper understanding of the Latin American market and connect with local needs. In recent years, the company has consistently focused on the Latin American market, accumulating a certain market foundation through prior market research and customer engagement. At the exhibition, the company team engaged in in-depth exchanges with dozens of local potential customers and industry distributors. They discussed key concerns such as equipment compatibility with local raw material characteristics, compliance with regional industry standards, and post-installation, commissioning, and maintenance services. Many customers expressed their intention to conduct further on-site inspections and sample testing. Simultaneously, the company invited some core potential customers to visit the Guangdong Henkel Technology Co., Ltd. R&D base to observe the equipment production process and customized R&D capabilities, laying the foundation for future cooperation.

“The potential and unique needs of the Latin American market require us to explore and adapt them from a localized perspective,” said a representative from Guangdong Henkel Technology Co., Ltd. “This exhibition allowed us to gain a more direct understanding of the details of local customers' production scenarios, process habits, and service requirements, which is crucial for optimizing equipment design and improving our service system. In the future, we plan to further deepen our collaboration with local partners, building an adaptation system from equipment customization and technical training to after-sales response, making our products more tailored to the needs of the regional market.”

Innovation knows no bounds; cooperation wins the future. Guangdong Henkel Technology Co., Ltd.'s participation in the Düsseldorf, Brazil exhibition has concluded successfully, but the company's efforts to expand into the Latin American market and serve regional industrial development continue. Moving forward, Guangdong Henkel Technology Co., Ltd. will use this exhibition as a starting point to continuously deepen its technological research and development and market services, providing welded pipe equipment solutions that better meet practical needs, and working hand in hand with global customers and partners to achieve mutual benefit and win-win results.